Customers rank Regions as a leader in reliability and looking out for
their best interests.
BIRMINGHAM, Ala.--(BUSINESS WIRE)--
The rankings are out, and Javelin
Strategy & Research once again ranked Regions
Bank as a Javelin Trust in Banking Leader. This is the second
consecutive year Regions has been honored in Javelin’s awards for
financial institutions that demonstrate consistently high performance in
serving customer needs and protecting their accounts.
Javelin ranked 17 of the largest financial institutions in the U.S. The
rankings were determined by the level of trust accountholders reported
for each bank or credit union that they identified as their primary
institution.
The study found Regions has shown consistently high performance in
serving customer needs and has distinguished itself as a leader in trust
by establishing reliability, defined as how well accountholders believe
their bank keeps its commitments. The rankings also note how banks have
established goodwill, referring to how well accountholders believe their
bank looks out for customers’ best interests while keeping their
accounts secure.
“At Regions, we are focused on helping customers meet their financial
goals by offering expertise, advice and solutions that are
custom-tailored based on individual needs,” said John Owen, head of
Enterprise Services and Consumer Banking for Regions. “Trust is earned
one customer at a time. And the trust we have developed among our
customers is based not only on helping them succeed financially, but
also on the steps we take to keep their accounts safe. We appreciate our
customers’ confidence in us, and we are honored that the dedication of
Regions’ associates has once again been recognized by Javelin.”
“The growing intensity and sophistication of fraud threatens the trust
consumers have in financial institutions,” added Al Pascual, SVP of
Research and Head of Fraud & Security at Javelin. “Successfully building
relationships requires a broad approach – from tools to help
accountholders build healthy finances to comprehensive fraud prevention,
detection, and resolution capabilities.”
Javelin Strategy & Research, a research-based advisory firm, is a
subsidiary of Greenwich Associates. The 2018 Javelin Trust in Banking
Leader awards are based on the Trust
in Banking report. For more information about the 2018 Javelin Trust
in Banking Leaders, click
here.
About Regions Financial Corporation
Regions Financial Corporation (NYSE:RF), with $123 billion in assets, is
a member of the S&P 500 Index and is one of the nation’s largest
full-service providers of consumer and commercial banking, wealth
management, mortgage, and insurance products and services. Regions
serves customers across the South, Midwest and Texas, and through its
subsidiary, Regions Bank, operates approximately 1,500 banking offices
and 1,900 ATMs. Additional information about Regions and its full line
of products and services can be found at www.regions.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20180702005894/en/
Regions Bank
Jeremy D. King, 205-264-4551
Regions News Online: regions.doingmoretoday.com
Regions
News on Twitter: @RegionsNews
Source: Regions Financial Corporation